Linkedin, Facebook’s buttoned up cousin, has loosened their ties, rolled up their sleeves and started on some much needed improvements.
Skills and Expertise
Linkedin has added a Skills and Expertise feature which allows you to add keywords to your Linkedin profile. This means you can showcase your areas of expertise to easily connect with people that have similar skills or with companies looking for subject matter experts. Continue reading


pages that are targeted for certain specific keywords. So when someone types specific keywords into search engines, your blog post comes up and you just introduced someone to your website! This is why should always be blogging with SEO in mind.